Media Training

Effective crisis communications requires well-trained, effective spokespeople. Few people can master this skill without Media Training.

media training expert Gerard BraudMedia training expert Gerard Braud (Jared Bro) is often called a trainer’s trainer. He brings a unique approach to Media Training and offers programs especially designed to complement your crisis response team and your crisis communications plan.

Unlike the Washington, D.C. and New York City media trainers who focus on avoidance and deflection, Gerard offers a fresh, no spin approach to Media Training. CEOs appreciate the way Gerard really gets to know their business inside and out.

Gerard has developed a writing and teaching technique that allows you or your spokesperson to tell a complete and honest story, that still keeps you out of trouble and will pass the muster of lawyers, who still wrongly advise clients to just say, “no comment”.

Gerard offers many options for Media Training, including one-on-one training for executives, group training for four people or less, as well as mass familiarization training for groups of unlimited size.

To download a PDF agenda of Gerard’s media training program, please click here.

Pricing varies depending upon your specific needs.

For more information and a price quote. contact Gerard Braud (Jared Bro) via email or call him directly at 985-624-9976.

Learn more at or learn about Gerard’s book, Don’t Talk to the Media Until… 29 Secrets You Need to Know Before You Open Your Mouth to a Reporter.