Write Your Crisis Communications Plan This Fall
• Create a Swine Flu Crisis Communications Plan
and a Plan to Address Every Crisis You Can Imagine
• Create Your Own Crisis Communications Workshop or
• Attend One of Our Crisis Communications Workshops
Two days of unprecedented learning
• Learn to write a crisis communications plan
• Improve your current crisis communications plan
• Walk out with a new crisis communications plan READY TO USE!
Option 1
– Partner with two or more other organizations
• Complete your entire crisis communications plan in two days
• Up to three writers participate per organization
• Price $5,995* per organization
• Add a fourth writer for $995
Option 2
– Partner with one other organization
• Complete your entire crisis communications plan in two days
• Up to four writers participate per organization
• Price $6,995* per organization
• Add a fourth writer for $995
Option 3
– Two private days just for your organization
• Complete your entire crisis communications plan in two days
• Up to six writers participate
• Learn the strategies, psychology and tactics for a
successful, functional
crisis communications plan
• Price
$7,995*
• Add a special half-day Vulnerability Assessment program before you begin writing your plan. This program assembles a large group of managers and executives, allowing them to weigh in on what crisis scenarios and organizational vulnerabilities your crisis communications plan must address. Add $2,995 for the extra half-day program.
* You will receive your base license for Gerard’s exclusive Crisis Communications Plan + Plus, including guidance to help you customize your plan during the 2-day program.
To keep your plan constantly up-to-date, add Gerard’s Living License agreement, which provides you with all updates to the plan, 4 teleseminars per year, telephone and e-mail support and access to all white papers and articles written by Gerard Braud on crisis communications. You’ll receive $7,500 in benefits each year. Your annual living license fee is just $495 with a minimum 3 year commitment.
**All prices plus travel and expenses.
WHY DO I NEED A LIVING LICENSE? WHAT DOES A LIVING LICENSE DO?
A successful crisis communications plan and strategy requires
your
plan to be a living plan. It must be adjusted constantly for:
• New trends in communications (Cell phone photos, Twitter and
Social Media are just some of those recent trends)
• New communications tools (Mass text messaging was not
available before 2006)
• Changes in your personnel (Most communications employees
change jobs every 3-5 years)
• Rules of engagement based upon recent crises
The Living License protects you and makes your job easier. It allows us to provide you, your staff and your successors with continuing support and education about crisis communications, so they can perform flawlessly when needed.
For full details, click here
When will Gerard host his next public workshop?
Check the box on the right hand side of this website for scheduled dates. If you would like to attend a public event, please contact him via e-mail at gerard@braudcommunications.com or call him at 985-624-9976.
If no workshops are on the calendar, Gerard will schedule one to meet your needs if you are willing to help recruit other organizations to share the day with you.
If you are affiliated with a school or university, please visit www.schoolcrisisplan.com
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